Following a merger in 1996, Adecco has grown as a leading global brand. The company operates in 60 countries and is listed in Switzerland. After a few years, the Dutch brand Adecco Berk has been strategically rebranded as the global brand AOC.
As a trusted partner for Adecco Berk we continued working for Adecco AOC in the Netherlands. After the rebranding and repositioning campaign, we placed dozens of branded recruitment ads in the media.