As renewable energy project consultants and developers, Pondera focuses on complex challenges in the global energy transition. Pondera is operating their growing businesses from offices in the Netherlands, Indonesia, Vietnam and South Korea.

It is a true pleasure to contribute to the continued global growth and prosperity of the brand. Aligned with the defined growth strategy 2030, we fundamentally refined the brand architecture and identity.

Based on the JTP Brand house model, our branding team has been rethinking the • brand architecture • brand naming • core values, key behaviors • brand archetypes • brand vision • brand mission • brand purpose • clear brand positioning story.

Pondera will further develop their brand designs, executions and marketing strategies.