At a rapid pace, we're building the new sensational international holiday parks brand EuroParcs.
There is huge demand for high quality holiday parks with distinctive homes. Together with the current owner Waterland Private Equity Investments, EuroParcs has a progressive international growth strategy. New developments are planned in the Netherlands, Belgium, Luxembourg, Austria, Germany, Croatia and other regions.
All kinds of work is currently in progress related to the international branding strategies. A new logo, brand identity and consistent brand positioning for 70 EuroParcs. As well as superfast rebranding of the monthly park acquisitions. We're also developing a diversity of brand propositions, amazing experiences and tempting catering concepts. With the tremendous growth ambition, in 2025 EuroParcs will be a leading holiday provider in Europe.