Since 1991 we're a trusted branding and marketing partner for the Dutch leading brand NEMEF.

NEMEF [Nederlandse Meubelsloten Fabriek] was founded in 1921. NEMEF became the leading brand in the construction industry as well as the residential market. In 1968 it became part of Emhart Corporation and in 1989 it was acquired by Black & Decker Company. Since 2004 it's one of strong regional brands of ASSA ABLOY Group.

We've had to deal with a lot of business changes, brand transformations and marketing strategies. In about 30 years we've rebranded and repositioned the brand several times. We're involved with the strategic NEMEF branding, brand designs, [re]positioning concepts, product launches, diy packagings, tv/radio campaigns, pos retail marketing, brochures, websites, branded content, artwork, photography, and countless more jobs.

For the NEMEF branding we realized a broad scope of activities. From crossmedia campaigns with the Dutch olympic judoka Dennis van der Geest, to a range of packaging in do-it-yourself retail stores, such as Gamma, Praxis, Karwei, Hornbach. We also rocket launched ENTR as the first plug & play smart home product.